Who is SoftVaro?
SoftVaro was founded on more than twenty years of experience in software sales, solution selling, and collaboration with procurement and IT leaders. This experience was built up at organisations such as Agile Software, Comparex, SoftwareONE, and Computacenter.
Throughout all those years, we kept seeing the same structural blind spot: the procurement of Tier 2 & 3 software. Too small for strategic attention. Too extensive to have oversight. Too costly to ignore.
SoftVaro was established as an independent software dealmaker. Not as a reseller, but as a partner who fully operates in the customer's interest. We secure sharp, transparent deals and guide organisations from A to Z through the entire procurement and negotiation process — without unnecessary complexity or extra burden on internal teams.
SoftVaro in numbers
Average savings in year one
Software suppliers in our network
Sharp quote in your inbox
Years of experience in software sales
What we stand for
Three values that define every collaboration with SoftVaro.
Independent
We don’t work exclusively for anyone. No publisher commissions, no hidden agendas. Your savings are our only goal.
Experienced
Over 20 years of experience in enterprise software sales. We know the market, the suppliers, and negotiation tactics.
Long-term
Software spend is an ongoing concern. We stay by your side — at every renewal, year after year.
Our focus: enterprise-ready from day one
SoftVaro was set up from the start as a mature, scalable organisation. Drawing from years of experience in enterprise software procurement and the expertise of the investors behind SoftVaro, one principle was central: operations must be reliable, controllable, and future-proof from day one.
This approach was immediately put into practice. Within just one month, our first enterprise client was successfully onboarded — something that demanded high standards of governance, compliance, and operational maturity.
Today, SoftVaro works with a specialised team fully dedicated to software procurement. Permanent staff and long-term external specialists who collaborate intensively and exclusively as one integrated unit. The focus is deliberately upfront: managing the client relationship, aligning with the business, and sharply translating needs into the best-fitting license and contract solutions.
Why the name SoftVaro?
SoftVaro is derived from Esperanto — an international language designed to connect people worldwide. This idea perfectly fits our mission: making software accessible that is otherwise overlooked, hidden in the tail spend of enterprise organisations.
In Esperanto, SoftVaro literally means ‘software product’: built from softa (soft) and varo (good/product). A recognisable, logical composition in a language known for simplicity, clarity, and connection. Those same qualities are central to how we work.
Ready to collaborate?
Within 24 hours, you’ll know how much you can save on your software spend. No strings attached, no obligations.